April 27, 2010
We here at AlterImaging, are all about making things easier and more streamlined.
We ran into an issue a week ago and decided No More!
When building a website and adding in JQuery functionality. It makes no sense for you to host that JS on your server. Google hosts these scripts for you, (isn’t that nice of Google?)
April 23, 2010
Welcome to AlterNation! Today we’re talking personal branding with social media- what it is, and why it’s important.
Personal Branding is a pretty new concept for regular people. In reality though, it’s simply a new form of reputation management; one that takes place online. Put simply, personal branding is marketing the brand of you. There are plenty of reasons to want to do this, ranging from simply wanting to expand your career options, to a major campaign of trust for a brand. To some the idea of personal branding may seem unnecessary, but to others, especially freelancers, personal branding is massive.
There’s something great about taking something intangible like a website and creating a design that looks like you can reach out and touch it. Take a look at some web designs based on notebooks.
[note: we took down the screenshots because some of these sites had either changed or requested that we do so]
Foursquare is a location-based game and social networking platform. To clarify, you check into places you go, get points, unlock badges, see where your friends are, and sometimes find specials and deals. Foursquare has made setting up a business account extremely easy, and they give business owners a lot of power. All you have to do is go to their page for businesses to get started.
For businesses, Foursquare is like a modern update of old customer loyalty programs. So instead of giving customers a card that gives them a free sub after 12 subs; you give them a special after 10 checkins. People can compete to be the mayor of your business, the person with the most checkins in the last 2 months, and you can give the mayor an extra prize. The goal is to give people enough incentive to keep returning to your business, time after time. Since you have the freedom to set rewards, you might want to give people incentives at every 5 or so checkins. That way people won’t be turned off by the amount of checkins it would take to become mayor, or lose interest after an initial reward.
April 16, 2010
Welcome to AlterNation! Today we’re talking location-based services!
2009 saw the rise of location-based social applications, such as Foursquare and Gowalla, which have tremendous potential for businesses. Though barely a year old Foursquare has nearly 1 million users. Gowalla, its main competition has about 150,000 users. April 16, 2010 was declared Foursquare day by the company via Twitter, and Manchester, New Hampshire declared official “Foursquare Day” in the town.