Monthly Archives: April 2010

AlterNation 7: Business Blogging and You

Welcome to AlterNation! Today we’re talking about blogs, and why companies should have them.

Why Your Business Should be Blogging

[powerpress]

SEO benefits
Pushing out new content keeps giving google more to pick up, and helps you rank for more keywords. You can target specific keywords by writing posts referencing them in the title; to branch out and grab

Social Media benefits
Blogging is regarded as “social media”, because it promotes conversation, rather than simple consumption of media. One of your goals is to get people talking, whether the conversation takes place in your comments, on Twitter, on Facebook, or anywhere else. Blogging provides you with a stream of content to promote on other sites, so you aren’t simply telling people to “look at my business”.

Read More

View Comments