Tag Archives: engagement

What’s With That Pound Sign on the Bottom of My TV Screen?

October 20, 2011    Marketing, Social Media Marketing

Twitter on TV

Remember back in 1996 when everyone gathered around the office water cooler to talk about that dancing baby on the latest episode of Ally McBeal? Yeah, me neither. Today’s TV fanatics are more likely to discuss noteworthy happenings on that social water cooler known as Twitter.

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Tweet This, Like That

October 18, 2011    Social Media Marketing

Twitter and Facebook Social ButtonsRecently I was fortunate to attend the second day of Search Exchange, a three day internet marketing conference held in Charlotte, NC featuring the top professionals in the Internet industry. The topic was geared towards Social Media Marketers: learning how to engage an audience correctly with the use of social media – Facebook and Twitter. Below is a short summary on how and why to install social media buttons on your site alongside interesting statistics from the presentations that support the use of buttons.

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Be You, Not a Bot

September 28, 2011    Social Media Marketing

The internet creates an amazing amount of potential. Communication is digitally networked and enhanced. While new channels and platforms fragment our intended audience, technology ensures each individual can choose their media format to receive the message. Done right, you can reach more people in more intimate ways.

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