Paid Placement (Pay-Per-Click)

With PPC, you CAN buy your way to the top.

Paid placement, Pay per click, sponsored listings or (PPC) is one of the most measurable forms of online advertising available. These are the results displayed directly above or on the right hand side of the natural search engine results.

Pay per click campaigns are managed through client accounts which allows multiple advertisements tying each to targeted keywords. Information such as geographic location and time scheduling can also be decided within the account. A maximum price per click is then assigned to each keyword.

One of the most challenging aspects of pay per click is managing campaign budgets and getting the most out of your budget. The goal is simple; obtain low cost, highly-targeted visitors to your site, stretching your daily budget to its maximum.

We can handle all areas of your pay per click campaign, from the initial set-up to the continual monitoring to ensure your budget is being spent wisely. Having paid search campaigns running in tandem with your organic search engine optimization (SEO) can have a dramatic impact of website traffic, conversions, and brand awareness.

Want to read more about PPC marketing? Check out our paradox of paid placement

Our Pay Per Click Services include:
 

  • Pay-per-click Strategy Consultation
  • Keyword Exploration
  • Competitive Analysis
  • Ad Copy Creation
  • A/B Split Testing
  • Conversion Tracking & Summary
  • Landing Page Optimization
  • PPC Bid Management
  • Cost-Per-Acquisition Targeting
  • Analytic Reporting & Data Analysis 
  • Continual Campaign Refinement & Tweaking
  • Click Fraud Detection

Contact us today or request a proposal and let’s chat about your project.