The hours of revisions and testing have come to an end and that newly designed website has finally launched. Armed with killer strategy and call to actions on every page it’s important not to forget about the vehicle that carries those oh so important leads – the contact form. An area often overlooked, could be […]
Creating the best banner can be challenging; however, an effective banner can increase your CTR by 2% to 3% or more while a standard banner can provide an average of only .04%. How can you create a compelling banner? Consider some of the elements below while creating your ad, and watch it increase your CTR. […]
Next time you’re out eating lunch, look around. What do you see besides people eating? Most likely you’ll see someone using their mobile device searching on the internet, either for business or pleasure. This year we are going to see an increase in engagement. The use of mobile devices is increasing every year as 55% […]
As technology evolves, the way in which people interact with your brand online continues to expand. From social media to mobile devices, you need to ensure your company reaps all the benefits web marketing can provide. In the following four part series we’ll talk about strategies that can improve your brand interaction, visitor engagement and […]
So you are a looking for a Charlotte web design agency to create your company’s website. You start with Google for your search. You type in “Charlotte web de” and before you finish typing “design”, Google auto-suggests “Charlotte web design” and “Charlotte web development”. Which one do you need? What’s the difference between a web […]
There’s a reason that more and more people are starting to ask about the “mobile version” of their website. Consider this – how long has it been since you’ve picked up your phone to use it other than for calling or texting? My guess is less than 24 hours, maximum. Whether you’re traveling, waiting for […]
When we develop a new website, one of the first steps our account managers take is to develop the site map. The purpose of the site map is to outline the hierarchy of the website pages and how they will relate to each other. Invariably, we have clients who want to put the ‘Home’ button […]
